Tasked with creating a new intellectual property for BuzzFeed LATAM, I conceptualized and brought 'La Pijamada' to life. While it’s still a work in progress, we've had the privilege of featuring top-tier celebrities in the first episodes. The series is a fresh take on celebrity interviews, combining fun, dynamic challenges with engaging conversations. With each new episode, we're building something unique that connects with audiences on a deeper level.